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'Iron Man 3' highest gross record P62.6 M on first day

Written By Austin Sean on Thursday, 25 April 2013 | 4/25/2013

Marvel's Iron Man 3 receives a box office record on its first day in the Philippines, with the gross of P62.6 M the biggest in the Philippine history.

This was announced by Victor R. Cabrera, managing director of Walt Disney Studios Motion Pictures Philippines, who distributed the movie.

“‘Iron Man 3’ flew off the box office chart, soaring past the stratosphere to break the country's all-industry, all-time opening day records,” Cabrera said in a statement. “P62 million in one day is previously unheard of. What a boost to the industry!”

The previous opening day record was held by “Spider-Man 3,” which grossed P58 million when it opened on a May 1 Labor Day holiday in 2007.

“Iron Man 3” now also owns the biggest Wednesday gross ever in history, the biggest Marvel/Disney opening day ever, beating “Marvel's The Avenger's” record of P56 million last year, the statement said.
It also doubled the opening day gross of “Iron Man 2.”

“Marvel/Disney projects “Iron Man 3” to continue doing outstanding box-office business towards the weekend,” the statement said.

Go to the nearest cinema now!playing across the Philippines in IMAX 3D, Digital 3D and regular theatres, “Iron Man 3” is presented by Marvel Studios in association with Paramount Pictures and DMG Entertainment. The film is distributed by Walt Disney Studios Motion Pictures.

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